What Entertainment Weekly is for print media, E! News is for television viewers: the international hub for entertainment and celebrity news.

The E! brand provides a powerful opportunity to create a branded retail E! News experience, right in LAX. This store will transport passengers to the pop culture world they expect from E!

At the same time, though the outside of the store is E! News, the inside is pure Hudson News, where success is achieved by focusing on a comprehensive selection of reading materials, snacks, beverages and sundries, along with an array of tasteful regional gifts and souvenirs.